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MS-7   Dec, 2008 MS-7 : INFORMATION SYSTEMS FOR MANAGERS 1. (a) Define the Internet, Intranet and E-Commerce. Discuss the advantages of E-Commerce over conventional business. (b) Describe the main components of a network including hardware and software. 2. (a) Discuss the objectives and process of computer aided decision support system. &

MS-7   Dec, 2009 MS-7 : INFORMATION SYSTEMS FOR MANAGERS 1(a) Briefly discuss the various components of a computer system. (b) What are various types of computer ? 2(a) What are multi-tasking and time-sharing systems in computer ? (b) Describe different generations of programming languages and their characteristics. 3. (a) Distinguish bet

MS-7   Dec, 2010 MS-7 : INFORMATION SYSTEMS FOR MANAGERS 1. (a) Define the Internet, Intranet and E-Commerce. Write a note on E-Commerce by citing the advantages of E-Commerce over conventional business. (b) Write a detailed note on plug-and-play devices. 2. (a) What are the main types of software ? Write a detailed note on the advantages

MS-7   Dec, 2011 MS-7 : INFORMATION SYSTEMS FOR MANAGERS 1. (a) Discuss the 'rational individual models' of decision making. What are the implications of these models to information system analysts ? (b) "The way organisations cannot exist without MIS, even information does not exist without organisation." Discuss. 2. (a) "Management Stor

MS-6   june, 2007 MS-6 : Marketing for managers 1.   Explain the various segmentation bases used by rnarketers, with suitable illustrations. Suggest suitable segmentation basis for the following, giving reasons : (i) Light Commercial Vehicles (LCV) (ii) Contact lenses 2. (a) How does the Product Life Cycle (PLC) influence the ma

MS-6   june, 2008 MS-6 : Marketing for managers 1. (a) Distinguish Product Marketing and Services Marketing, giving suitable examples (b) A company desires to enter the packaged fruit juice market. Discuss the Market Research process to be followed to study the consumer attitude towards the packaged fruit juices. 2. (a) Discuss the stages

MS-6   june, 2009 MS-6 : Marketing for managers   1.What is Social Marketing ? Explain Social Marketing in terms of its objectives and the applicability of the 4Ps, giving suitable examples. 2.(a) What is Marketing Research ? Discuss its relevance in the field of Marketing. (b) Briefly explain the various steps in marketing research

MS-6   june, 2010 MS-6 : Marketing for managers 1. a) With the help of suitable examples explain the implications of characteristics of services and how the marketing strategy can be focused to overcome these constraints ? (b) What do you understand by the term 'Market Segmentation' ? How would you segment the market for toothpastes ? 2.(

MS-6   june, 2011 MS-6 : Marketing for managers 1. (a) Explain the concept of Marketing and discuss its importance in modern organisations in accomplishing their objectives. (b) In spite of secondary data being available in abundance, what makes a manager rely on the collection of primary data for marketing decisions ? Elaborate with suit

MS-6   Dec, 2007 MS-6 : Marketing for managers 1. What is consumer behaviour ? Explain briefly the various factors influencing consumer behaviour taking example of any consumer durable of your choice. 2. (a) Distinguish between Market Segmentation and Product Differentiation.      b) Describe the bases that you will 'u

MS-6   Dec, 2008 MS-6 : Marketing for managers 1.(a) Discuss the reasons for growth of the service sector, giving suitable examples. (b) Explain the concept of Product LiIe Cycle (PLC). Taking example of any consumer product, discuss how the marketing mix strategy would vary during different stages of the PLC. 2. (a) What are the benefits

MS-6   Dec, 2009 MS-6 : Marketing for managers   1.(a) Explain the term Marketing and distinguish it from "Selling". (b) Identify the elements of Marketing Mix for Services. Explain the same taking the example of a service industry of your choice. 2.(a) Explain briefly the considerations involved in designing a marketing organisation

MS-6   Dec, 2010 MS-6 : Marketing for managers   1. (a) What do you understand by the term 'marketing mix' ? How would the marketing mix strategies vary during different stages of the product life cycle? (b) Explain the three additional marketing mix elements required in marketing of services, giving suitable examples. 2. (a) From a

MS-6   Dec, 2011 MS-6 : Marketing for managers 1. (a) The essence of Marketing is a "Transaction". Discuss the above statement and give reasons in support of your answers with suitable illustrations. ,(b) Explain the term 'Marketing Strategies'. Outline the possible marketing strategies that may be used at the growth and decline stages of

MS-5   june-2007 MS-5 : MANAGEMENT OF MACHINES AND MATERIALS   1. (a) Define Information Technology . Describe various types of information systems. Give example of each type of information system in order to differentiate between them. (b) What is an Operating System ? Describe various activities performed by a typical operating sys

MS-5   june-2008 MS-5 : MANAGEMENT OF MACHINES AND MATERIALS 1,(a) Explain the Management Systems concept with the help of an exarnple. what are the major distinctions between a production organisation and a service organisation ? (b) Product A consists of three B type sub-assemblies and one C type sub-assembly. The sub-assembly B consist

MS-5   june-2009 MS-5 : MANAGEMENT OF MACHINES AND MATERIALS 1. (a) Define a 'system'. Use this concept in explaining a production system. Briefly indicate the relationship of production systems to operations management. (b) Discuss how life cycle approach to product and systems can help decision making. Use examples. 2. (a) Why is there

MS-5   june-2010 MS-5 : MANAGEMENT OF MACHINES AND MATERIALS 1. a) Why does the "proper" operations strategy keep changing for companies that are world-class competitors ? (b) Some suggest that customer expectation is the key to service success. Give an example from your own experience to support or refute this assertion. 2.(a) "You don't

MS-5   june-2011 MS-5 : MANAGEMENT OF MACHINES AND MATERIALS 1. (a) How is value added to any entity using operations function ? Explain the conceptual model of a 'Operations System'. (b) Discuss life cycle approach in Operations Management. Use examples to elaborate. 2. (a) What is Product Design ? How does it influence the Process Desig

MS-5   Dec, 2007 MS-5 : MANAGEMENT OF MACHINES AND MATERIALS l. (a) Explain how the system concept can be used in explaining the terms waste and waste management. (b) A company is considering adding a new feature that will increase unit sales by !2 percent and product cost by 10 percent. Profit is expected to increase by 16 percent of the