NIMS UNIVERSITY RAJASTHAN, JAIPUR open university
SOLVED ASSIGNMENT HELP 2016-17
Product Details: NIMS UNIVERSITY RAJASTHAN, JAIPUR open university SOLVED ASSIGNMENT HELP
Product Name: Consumer Behavior and Marketing
Format: PDF OR WORD FILE by email attachment same day
Pub. Date: NEW EDITION Current assignment
Edition Description: 2016-17
Rating : GRADE A QUALITY DIFFERENT ASSIGNMENT TO DIFFERENT USER
Q.1 Write short notes on the following
Q.1 Write short notes on the following
1. Diffusion of innovation 2 marks
2. Opinion leaders 2 marks
3. Motivational research 2 marks
4. Stereotypes 2 marks
5. Secondary Data 2 marks
Q.2 . Explain two factor theory of consumer research market with examples. 5 marks
Q.3 . Explain the meaning and objective of marketing research. 5 marks
Q.4 . Explain the Maslow Need Hierarchy theory of motivation. 5 marks
Q.5 . “Post purchase behavior of consumer is more important for marketing manager than prepurchase behavior.” Discuss. 5 marks