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{jb_new} Retail Store and Visual Merchandising jb_new}
Product Details: Retail Store and Visual Merchandising Format: EBOOK OR PDF DOWNLOAD SAME DAY
Pub. Date: NEW EDITION APPLICABLE FOR Current EXAM
Publisher: MEHTA SOLUTIONS
Edition Description: 2018-19
RATING OF BOOK: EXCELLENT
SECURITY ANALYSIS AND PORTFOLIO MANAGEMENT
ABOUT THE BOOK
FROM THE PUBLISHER
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Contents of notes
RETAIL STORE AND VISUAL MERCHANDISINGSYLLABUSUNIT IIntroduction to Indian Economy – Retail Industry and Economy – Emergence of Organized Retailing-Trends in Retailing.UNIT IIMarketing and Retail Environment – Types and Factors of Retail Environment Green Marketing – Indian Scenario in Retail Environment.UNIT IIIRole of Atmospherics in Retail Strategy - Key Components of Retail Atmospherics- Exterior Atmospherics.UNIT IVAssortment – Theme – Ensemble – Racks and Shelves - Payment Counters.UNIT VNew Product Schedule – Bubble Plan – Budgeting – Store Planning
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